直招.cv

← 返回职位列表

荣耀 社会招聘

产品公关经理

深圳 ·经验不限·本科及以上

深圳市

职位描述

1、制定荣耀全球年度/半年度媒体沟通策略,围绕科技媒体/KOL构建荣耀科技品牌形象。To create HONOR’s annual and half-yearly global media communication strategy which can support the development of HONOR’s tech brand image. 2、制定荣耀产品全球发布策略和议题设置,输出全球产品公关传播物料,获取具有全球影响力的媒体关注和报道。To create HONOR’s global product launch communication plan and deliver PR materials, that create coverage through media with global influence and local market media. 3、指导本地市场媒体活动策划,支持媒体briefing、采访、本地产品发布等媒体活动的落地;Provide guidance and support to local markets for media-related matters such as, but not limited to media briefings, executive interviews, media attendance, promotion of events through media outlets. 4、作为核心成员参与CES/MWC/IFA等主流行业活动的策划;Be a key member of event project teams handling top industry events such as, but not limited to, CES/MWC/IFA. 5、通过与内部产品团队(产品营销、研发等)的密切互动,培养对 HONOR 产品和技术的专家级理解;Develop expert-level understanding of products from HONOR through close interaction with internal product-focused teams (product marketing, R&D, etc.) 6、积极了解消费者技术领域的最新动态,并熟悉全球媒体的运作方式,特别关注科技媒体。Stay actively up-to-date on what’s happening in the consumer technology space, and familiar with how global media operate, with a special focus on tech media. 【任职要求】 1、本科及以上学历,具备工作和日常生活的双语沟通能力。Marketing、公共关系、大众传媒或新闻相关专业优先;Bachelor's degree and above, effectively bilingual in Chinese and English. Marketing, Public Relations, or Journalism degree is preferred; 2、需要有10年以上消费电子行业从业经典,包含但不限于服务科技企业的公关公司,科技媒体记者,产品公关等;At least 10 years experience in the consumer electronics industry, which includes but not limited to tech related business in PR firms, tech journalism, product PR. 3、较强的人际理解能力,在建立及维护媒体关系方面有成熟经验;Strong interpersonal skills, with relevant experience dealing with media 4、出色的传播内容写作技巧与经验;Experience in creating excellent communication materials 5、有较强的成就导向、沟通能力及学习能力,能快速学习各类媒体特性,并挖掘最优资源,并对其他部门输出有效支持;Self-motivated, strong communication capabilities with the ability to express complex ideas clearly, and able to learn and adapt quickly. 6、具备有较强的谈判技巧,能吃苦耐劳,有团队合作精神。Strong negotiation skills, able to tackle challenging situations, a team player

官网发布:2024-06-04 · 最后确认在招:2026-09-03 19:46:02 · 来源平台:honor